Business model analysis and identifying suitable courses of action

CHALLENGE

Development of options and assessment of these for a stronger positioning of the client in the e-/m-commerce market. The basis was an encompassing analysis of the status quo (internal and external) incl. a review of the current revenue generation.

APPROACH

  • Analysis of the current market situation
  • Description of competitor‘s structures
  • Assessment of offers of various payment systems
  • Analysis of value chains
  • Derivation of customer and merchant requirements
  • Composition and prioritisation of courses of action
  • Preparation and execution of workshops
  • Consolidated documentation of the results
  • Preparation and presentation of board documentation

SUCCESS

Creation of a comprehensive analysis and derivation of specific realisation topics for a banking association.